Mia Boyka is the stage name of Maria Nikolaevna Boyko, a Russian singer, influencer, TV presenter and film actress born in 1997. She became known mainly through her activity on YouTube and TikTok, where she became one of the most popular and followed Russian personalities. She won the Forbes 30 Under 30 award in the music category in 2022. Her career spans singles, an debut and a second studio album, and television work, including hosting music shows and taking part in reality programmes.
Early life and rise
Boyko was born in Zakhonye-2, a village in Leningrad Oblast. After finishing high school she enrolled at the Plekhanov Russian University of Economics in Moscow, where she studied for a master's degree in innovation and entrepreneurship management. She had been writing songs since her school days. In 2019 she began working with the rapper and producer T-killah, and their joint tracks helped build her profile. Her 2020 duet "Pikachu" with the influencer Egor Ship became one of the most viewed music videos on YouTube in Russia that year.
Music and television work
Her debut studio album appeared in 2021 and was reviewed positively. Her single "Drama" in 2022 became her first radio hit in Russia. Her second album, released in 2024, adopted a folk-pop style and was promoted with a concert in Moscow. Since 2025 she has presented the music show Perepoy zvezdu! on Channel One, and her 2025 collaboration with Sabi, "Bazovyy minimum", spread widely on streaming platforms and TikTok.
Public controversies
In 2022 she was added to the database of the Ukrainian website Myrotvorets because of her participation in a 2020 festival in Crimea. In 2024 she drew criticism after a TikTok video showing her mocking a young girl at a concert in Nadym. In 2025 she apologised for a gesture she made on a comedy show, which was widely criticised as racist by viewers from Kazakhstan and Kyrgyzstan.